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Covering: Modern Digital Marketing | Video & Content Marketing | Search Engine Optimization (SEO) | Google Ads | Social Media Marketing | Google Analytics. Flexible Weekend, Weekday & Evening classes All Over India.
Why Choose Digital Arjun Academy For Pursuing Digital Marketing Course
✓ Offline/Classroom Digital Marketing courses in TamilNadu
✓ Fun interactive classroom sessions
✓ One to One Training
✓ Hands-on Practical Digital Marketing Training with Live Projects | Industry Cases
✓ Updated Course Curriculum – 2024
✓ Placement Assistance till you get a job
✓ Soft Skills | Presentation | Story Telling | Mock Interview
Check Out Digital Marketing Course Syllabus?
- Introduction To Digital Marketing
- Importance Of Digital Marketing
- How did Internet Marketing work?
- Traditional Vs. Digital Marketing
- Types of Digital Marketing
- Increasing Visibility
- Visitors Engagement
- Bringing Targeted Traffic
- Lead Generation
- Market Research
- Keyword Research And Analysis
- Types Of Keywords
- Tools Used For Keyword Research
- Localized Keyword Research
- Competitor Website Keyword Analysis
- Choosing Right Keywords To The Project
- Introduction to Keyword Research
- Types of Keywords
- Keyword Research Methodology
- Business Analysis
- Product/Services Categorization
- Google Keyword Planner Tool
- In-depth Analysis with Keyword Planner
- Other Keyword Tools
- Competition Analysis
- Manual Competition Analysis
- Paid Competition Analysis tools
- Finalizing the Keywords List
- Introduction To Search Engine Optimization
- How Did Search Engine work?
- Understanding the SERP
- Google Processing
- Indexing and Crawling
- Meta Data Optimization
- URL Optimization
- Internal Linking
- 301 Redirection
- 404 Error Pages
- Canonical Implementation
- H1, H2, H3 Tags Optimization
- Image Optimization
- Landing Page Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
- Robot.txt
- Link Building Tips & Techniques
- Difference Between White Hat And Black Hat SEO
- Link Acquisition Techniques
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Image Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Infographics Submission
- Learn Roles and Responsibilities Of Algorithm
- Panda Algorithm
- Penguin Algorithm
- Humming Bird Algorithm
- Google Penalties
- SEO Tools For Website Analysis And Optimization
- Competitor Website Analysis And Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
- What is Local SEO?
- Importance of Local SEO
- Submission to Google My Business
- Optimizing the GMB Profile
- Local SEO Ranking Signals
- Local SEO Negative Signals
- Citations and Local Submissions
- Google My Business Analytics
- Google Analytics Reports
- Search Console Reports
- Website Position Analysis
- Website Monthly Reports
- Backlinks Reports
- Paid Tools for monitoring
- Introduction to PPC
- Google Ads Account setup
- Interface Tour and Billing Settings
- Account Structure
- PPC Campaign Settings
- Ad Group setup
- Â Keyword Match Types
- Â Keyword Research Tools
- Â Ad Formats & Guidelines
- Â Ad Extensions
- Â Understanding Ad Auction
- Â What is Quality Score
- Â Factors to improve Quality Score
- Â Actual CPC Calculation
-  Types of CPC’s
- Â Bidding strategies
- Â What is Conversion?
- Â Implementing conversion tracking
- Â Calculating ROI
- Â Segments and Filters
- Â Search Terms and Ad Auctions
- Â Customization Tools
- Â Generating Reports
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- Social Media Optimization
- Introduction To Social Media Networks
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Skippable in-stream ads.
- Non-skippable in-stream ads.
- In-feed video ads.
- Bumper ads.
- Outstream ads.
- Masthead ads.
- Optimization of Facebook Page
- Creation of Facebook Business Manager
- Campaign creation – Lead Generation, Video, Post Reach increasing App store, Event Promotion, and Pages like Ad
- Creative Ad posting
- Setup of Audience
- Bidding Strategy
- Budgeting strategy
- Instagram Business Profile Optimization
- Instagram Marketing Influencer
- Instagram Paid Marketing in feeds and stories
- Bidding Strategy
- Budgeting strategy
- Creation of Instagram Content Strategy
- LinkedIn Company Page Optimization
- LinkedIn Ads- Search, InMail, Image, Job Postings, and Retargeting Ads
- Bidding Strategy
- Budgeting strategy
- Twitter Marketing to Reach the Brand
- Instream video ads
- App installations
- Twitter followers
- Retargeting the audience
- Bidding Strategy
- Budgeting Strategy
- Getting to know about the functioning of Email Marketing
- Various kinds of Email Marketing
- Opt-in Email Marketing
- Setting up of Account for Email Marketing
- List Setup
- Web Form
- Creation of Email Broadcast
- Setting up of Auto Responder
- Optimize the Increase Inbox percentage
- Selecting the best email marketing tool like Mailchimp
Your passion for digital marketing is contagious and has made learning it truly enjoyable.The way you explain complex topics is clear, concise, and engaging. It really helped me understand the material.I appreciate your way of teaching, it helped me learn digital marketing much more effectively. Thank you
Had a privilege to learn from Mr.Arjun.He keep listening to my doubts and clear them until I am done with it. He is open to teach me until I am 100% perfect. Great teacher. Thank you
Arjun Sir is my SEO GURU. When I joined under him as an intern I had only 1% knowledge about SEO. He taught me the ABC'S of SEO within a week. And the next week I started my SEO work for various companies under him and was able to rank those companies websites on the first page of Google search engine results. Ofcourse I did mistakes during my training but he was always cool and calm to rectify my mistakes. He was also supportive during my downs.And that's the part I like from him. Today I have 99% knowledge on SEO because of Arjun sir. Thankyou Arjun sir.
The online training was very informative and my questions were thoroughly answered.Clearing doubts at any times without hesitation even we ask same doubts again and again.
A one-stop destination for all digital marketing related services including SEO, social media promotion , google ads and online lead generation,... Arjun is certified diigital marketer and he is so kind enough to help even after the project is over. I am highly satisfied with the quality of work and strategies they following to get our business on top .
Best digital marketing Consultant in nagapattinam . He has thorough knowledge and deep insight into digital marketing and I got the all my desired results through him and sales also increased for my business. I would recommend everyone to consult him. Training classes also available for digital marketing classes for both Freshers and for business man
